CIG Research

With more than 40 years of experience in the OTC industry, Communications International Group has established a strong foundation of loyalty and trust with pharmacists and their teams.

CIG Research, our dedicated market research division, has exclusive access to pre-recruited, opted-in panels of pharmacists and pharmacy assistants. This ensures reliable and timely feedback for regular research. These panels are ideal for surveying behaviours and attitudes, gathering marketing insights, and generating new ideas. The findings can be crucial for the success of new product development and are invaluable at every stage of promotional marketing, advertising, PR and or training campaigns.

Services include:
  • Bespoke pharmacist and assistant surveys
  • On-line focus groups
  • Face-to-face focus groups
  • Points-based incentive schemes
  • Qualitative and quantitative research
  • Lightning studies with 48-hour turnaround
  • Pre and post activity studies
  • Detailed category and brand analysis
  • On-going tracker surveys
  • Benchmark studies
  • Personal presentations.

Pharmacists and support staff

Send an email to cigresearch@1530.com if you would like to join one of our panels and get rewarded with points that can be accumulated and redeemed for Amazon vouchers!

For more information or to set up a meeting, please contact Account Executive Nathalie Melville on 020 7534 7205 or via email

Services

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